Meet Joanna!

CPA | Tax Services Director

Meet Joanna (Jo) Gould, CPA, a Tax Director at EHTC. Having joined our dynamic team in 2024, Jo brings a wealth of experience from her tenure at a 'Big Four' accounting firm in Grand Rapids. She specializes in tax compliance and planning for closely-held businesses, their stakeholders, family offices, and high-net-worth individuals.

Jo earned both her Bachelor of Science degree in Accounting and Finance and Master of Science degree in Accounting from Grand Valley State University. She is a member of the Michigan Association of Certified Public Accountants (MICPA) and the American Institute of Certified Public Accountants (AICPA).

In her role at EHTC, Jo's target focus is to expand the depth of our Private Client Services with the Tax and Advisory departments. Jo's target focus is to support clients' through their tax planning and compliance needs, encompassing estate, gift, and succession planning strategies. She consistently strives to deliver exceptional client service and value, leveraging the expertise of the firm’s proficient teams and alliance network.

Jo loves to get to know people and understand their unique goals and challenges to help provide clarity and aid in future planning. She enjoys public accounting for the dynamic nature of the business. No day is ever the same and there is a space for everyone— Jo loves to help people work through their challenges and identify their unique abilities in the professional world.

Outside of work, Jo lives in Ada with her husband and their two young sons. She enjoys outdoor activities like hiking, exploring National Parks, and camping. She also loves cooking and keeping up with her family.

  • Jo's career started at a 'Big Four' firm!

    Joanna brings a wealth of experience to EHTC from her tenure at a 'Big Four' accounting firm in Grand Rapids, specializing in tax compliance and planning.

  • Jo is a certified CPA!

    Jo is an active member of the Michigan Association of Certified Public Accountants (MICPA) and the American Institute of Certified Public Accountants (AICPA).

  • Jo loves the great outdoors!

    Outside of work, Jo enjoys an active outdoor lifestyle, including visiting National Parks and camping

We love what we do.

We believe that, while the work we do is important, it’s the people who work for us that are even more essential.

We are grateful to have a robust team of talent, each member with their own unique skillsets, backgrounds, and personalities. Learn more about our spectacular team members below!